You’ve got an idea, and you’ve done your research. You’ve written your business plan and you’ve secured your partners. Your next step is to convince a group of investors to believe in your product and support you financially. How do you present your case? What should you say during your investor pitch? During his presentation… continue reading
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Investing in startups is risky business. It’s really tough (okay, impossible) to predict exactly which companies will succeed and which won’t. But there are certain milestones that savvy investors want to see. They know that while these indicators don’t guarantee success, they can certainly improve the odds. Customer Validation Investors listen to entrepreneurs who know… continue reading
When engaging in brand building, it’s important to present a unified voice in your marketing. You want to keep things consistent both internally and with your customers. This will allow you to provide a seamless experience across your digital presence, in-store visits, products, and customer service. With an increasingly-cluttered digital landscape, you want to ensure… continue reading
Once the entire Tracking System in place, the manager can start working on his/her qualitative input and impact on the team. As we previously mentioned, such quality depends upon 2 key factors: 1) identifying the learning style, and 2) knowing how to ask questions. The very first element to reiterate is the need for the… continue reading
Do you know someone who always has the latest buzz about gadgets? Are you that person? For example, if you’re chomping at the bit to pre-order the upcoming Apple Watch, you might be considered an Apple fanboy. At the same time you’d also be guilty of succumbing to Shiny Object Syndrome (SOS). SOS is prevalent… continue reading
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As a community created by innovators for innovators, New Albany offers a robust ecosystem that leverages entrepreneurship, business connectivity, public-private partnerships and quality of life to inspire creativity and accelerate commerce.