Making SEO a Top Priority for 2014

Written by Innovate New Albany@InnovateNA10 years ago

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Whether you are a small business or a large business, a B2B or B2C, SEO (search engine optimization) is one of the most effective digital marketing tactics available to gain awareness and direct traffic to your site.

In fact, almost 80 percent of all visits to a website come from organic search listings, not sponsored pay per click ads. Proper implementation and ongoing attention can make your website out rank your competition when customers are looking for products or services.

Kelly Swart, a local SEO expert and founder of eMarketing Group, suggests that a one-time “check up” can help determine how well your site is performing and provide recommendations to improve that performance. The SEO Site Audit/Strategic Assessment provides a comprehensive and detailed roadmap of actionable information to improve your search engine rankings, including top keywords, meta information, site and crawl errors and competitive review.

For more information or contact information visit www.e-marketing-group.com.

Innovate New Albany, the city’s incubator for technology startups, entrepreneurs and small businesses, features 16,000 square feet of space within the New Albany Business Park’s Signature Office Building, 8000 Walton Parkway.